Campaign: TV Launch
Agency: Karmarama London
Director: Chris Palmer
Production: Gorgeous Enterprises
Last year, we provided full art department services for B Bank’s first TV advert. It was created by lead creative agency Karmarama, and directed by Chris Palmer through Gorgeous Entreprises.
The television spot features Bugsy Malone-style film sets with children playing all the parts. The premise is that people are not born worrying about money and B can help keep it that way.
Both Joel Collins and Daniel May designed the film. Below you can see all the different sets that were created: Cops and Robbers, Enchanted Forest, Space, Wild Boys Swamp and Robots! The team at Painting Practice provided concept design, 3D set build and 3D modelling for all these sets.
You can watch the full advert here.